Publications

At PALMER, we know that every assignment is a learning experience and helps us to perfect our expertise. Our consultants share their knowledge and inform you of the state of the art concerning the main current and future business challenges. Discover the articles published on the firm’s news blog:

Headlines

ChatGPT, Gemini and Copilot are already visiting your site: are you ready for invisible AI traffic?

Artificial intelligence

The ChatGPT paradox: a decisive role in conversion

Artificial intelligence

Toutes les catégories Customer & Marketing Strategy & Transformation Finance & Performance People & Change Non classé

Acculturation IA generative

Artificial intelligence

AI Acculturation: a strategic challenge for companies

Artificial intelligence

Reinventing the value chain for luxury campaigns

Artificial intelligence Customer & Marketing

AI Agent Workflow

Artificial intelligence

AI Agent Trading

Artificial intelligence

AI and LLM giants: focus on KONVERSO

Artificial intelligence

AI and LLM giants: focus on ZAION

Artificial intelligence

AI and LLM giants: focus on Prisme.ai

Artificial intelligence

AI and LLM giants: focus on Dataiku

Artificial intelligence