Consulting in marketing, omnichannel and customer IS

Multiply and optimize channels of contact with your audience to generate new leads. At PALMER, we know that customer typology is becoming increasingly diverse and complex. That’s why our consultants support your marketing department’s strategic thinking and the operational implementation of your inbound or outbound marketing strategies. We help you gain visibility and generate more qualified leads thanks to our expertise in digital acquisition, e-marketing, influencer marketing and editorial marketing.

Customer satisfaction across the entire omnichannel customer journey determines their loyalty and commitment to your brand. Faced with increasingly demanding and mobile consumers, the consultants at PALMER marketing consultancy can help you manage and personalize the customer experience at all your contact points. By identifying key moments, redesigning your relationship model, mapping processes and analyzing and optimizing customer journeys, we work together to create improved, even more effective customer experiences.

The omnichannel nature of customer journeys and experiences is giving rise to new digital channels and new sources of information. The transformation of customer information systems is necessary for data collection and analysis, as well as for compliance with each regulatory change. The consultants at PALMER marketing consultancy will support you in your digital transformation projects to improve your customer knowledge. Make the most of complementary channels and harmonize online and offline experiences with your CRM to deliver enhanced customer experiences.